A better way to revenue.

gong.io

Better alternative

"Better way" suggests superiority over existing methods.

Revenue

Directly refers to generating revenue.

Start with a template, then make it yours.

ortto.com

Flexibility

Encourages customization to fit individual needs.

Templates

Highlights the availability of ready-to-use templates.

Automate your workflow.

openphone.com

Automation

Promotes workflow automations.

Get answers in minutes, not weeks.

mixpanel.com

Fast results

Contrasts "minutes" with "weeks" to highlight speed.

Quantity

Uses precise time units to quantify the speed boost.

Designed to work with your favorite tools.

notion.so

Integrations

Highlights compatibility with popular tools.

Where competitors' data becomes your advantage.

sociality.io

Competitive edge

Frames competitor insights as a strategic edge.

Destination

Positions the platform as the go-to place.

We already built the reports you need.

june.so

First-person

"We" uses first-person plural perspective.

Insights

Highlights pre-built reports for data analysis.

For anyone with a story to tell.

runwayml.com

Simplicity

Indicates accessibility with "anyone."

Target callout

Broadly addresses all storytellers.

Reclaim your time with AI invoice processing.

routable.com

Automation

Uses a metaphor to emphasize AI invoice processing.

Metaphor

Compares regaining lost time to reclaiming a possession.

Time-saving

Talks directly about recovering hours of work.

Retirement income doesn't have to be a guessing game.

betterment.com

Better alternative

Suggests a superior approach to managing retirement income.

Pain point

Addresses the uncertainty of retirement income.

Peace of mind

Implies confidence and reliability in retirement planning.

Simplicity

Suggests it can be straightforward instead of uncertain.

Get a head start with free templates.

pitch.com

Competitive edge

Uses "get a head start", implying an edge.

Metaphor

Compares using templates to getting an advantage in a race.

Templates

Explicitly references a template functionality.

Time-saving

Highlihts saving time by skipping creation from scratch.

Build software together

replit.com

Collaboration

Features the product's collaborative development environment.

Creation

"Build software" is about creation.

Bring your tech stack together.

calendly.com

Integrations

References unifying ("bringing together") an existing set of tools.

Give your sales team an unfair advantage.

joinvalley.co

Competitive edge

Explicitly mentions "unfair advantage".

Access to the world's top specialists.

biograph.com

Expertise

Signals industry-leading expertise.

High quality

Implies a very high standard and quality.

Reach

Offers access across borders.

Start loving data collaboration again.

nilus.com

Collaboration

Highlights teamwork with "data collaboration".

Emotion

Explicitly mentions "loving".

Automate it away.

mosey.com

Automation

Emphasizes eliminating manual work through automation.

Intensifier

Uses "away" to reinforce complete removal.

Where you pay less, and get so much more.

remofirst.com

Amplification

Highlights increased value with "so much more".

Bicolon

Uses two clauses with same weight.

Cost-saving

Emphasizes lower costs with "pay less".

Keep time and costs under control.

hellotime.io

Cost-saving

Emphasizes controlling and reducing costs.

Time-saving

Highlights efficiency in managing time.

Customers ask, AI answers.

helpscout.com

Automation

Highlights automated, AI-powered responses.

Bicolon

Uses two parallel phrases for a balanced structure.

80% of your writing done in 10% of the time.

coda.io

Automation

Refers to AI automating the writing process.

Quantity

Uses percentages to highlight numerical values.

Time-saving

Emphasizes reduced time ("10% of the time").

A complete website builder with all the features you need.

framer.com

Completeness

Promises all necessary tools into one platform.

Creation

Focuses on creating websites.

Identity

States it's a toolkit for building web pages.

Is your handbook compliant?

mosey.com

Pain point

Hints at the potential risk of non-compliance.

Question

Prompts users to evaluate their current situation.

Date night, upgraded.

cohesa.io

Amplification

Uses "upgraded" to emphasize an improved experience.

High quality

Suggest a premium upgrade.

Identity

Positions the offering as an enhanced date night experience.

Efficient event booking, from sourcing to payment.

planned.com

Completeness

Highlights the full spectrum of event booking.

Identity

Positions itself as a tool for event management.

Unleash interview magic with AI.

screenloop.com

Automation

Highlights AI-powered interview tools.

Capability

"Magic" suggests advanced features and exceptional outcomes.

Metaphor

Treats magic as a force waiting to be set free.

Linear is a purpose-built tool for planning and building products.

linear.app

Identity

States it's a tailored solution for product development.

Designed for creators, not for businesses.

buymeacoffee.com

Target callout

Clearly differentiates its focus on creators over traditional businesses.

Don't start from scratch. Steal our templates.

butter.us

Bicolon

Splits into two short phrases that mirror each other's size.

Pain point

Imples the hassle of building everything new each time.

Problem-solution

Starting from scratch is slow (problem); templates boost speed (solution).

Templates

Explicitly references templates.

Time-saving

Eliminates starting from scratch.

Your flexible path to retirement savings.

carry.com

Flexibility

Highlights adaptability with "flexible path".

Revenue

Suggests financial accumulation through savings.

Seamless integration with your workflow and processes.

deel.com

Integrations

Highlights integration with existing tools.

Simplicity

The word "seamless" evokes a sense of ease and simplicity.

Customise our solution to work for you.

mollie.com

Flexibility

Frames adaptability as a key feature of the solution.

Monitor like a pro.

mosey.com

Insights

Highlights tracking and analyzing data.

Metaphor

Compares the user to a professional with a simile ("like"), a subtype of metaphor.

Simplicity

Implies ease of use.

Meditations for any mind, any mood, any goal.

headspace.com

Alliteration

Repeats the "m" starting sound.

Repetition

Repeats "any" to emphasize inclusivity and versatility.

Your creativity, unblocked with Figma AI.

figma.com

Automation

Presents their AI as a catalyst for creative breakthroughs.

Cause and effect

Links their AI (cause) to unleashed creativity (effect).

Metaphor

Compares removing mental barriers to unblocking a path.

PandaDoc is synonymous with simplicity.

pandadoc.com

Simplicity

Positions the brand as the definitive example of simplicity.

Instant analytics for any stream of work.

linear.app

Fast results

"Instant" strongly implies immediate data/speed.

Flexibility

Emphasizes adaptability across various workflows.

Insights

Highlights flexible analytics features.

Metaphor

Compares continuous tasks to a flowing stream.

Multiplayer plus one.

height.app

Automation

Uses "multiplayer" for team collaboration and "plus one" for the AI agent.

Collaboration

Highlights AI-augmented teamwork.

Wordplay

Plays on the idea of "multiplayer" (collaborative) plus a "plus one" (like an AI agent).

Your portal to engineering excellence.

cortex.io

Destination

Describes it as the central hub for top-tier engineering outcomes.

High quality

Promises top-level (excellent) engineering results.

Metaphor

Plays on the idea of a portal that leads to a new realm of possibilities.

Make apps and sites with natural language prompts.

replit.com

Automation

Highlights AI chat features.

Creation

You're literally making apps/websites.

Build confidently with enterprise-grade security and scalability.

glideapps.com

Capability

Frames scalability as a core feature.

Creation

Emphasizes the process of creating software.

High quality

"Enterprise-grade" means robust, high-standard infrastructure.

Peace of mind

Reassures users with safe, scalable software development.

Security

Is used to emphasize the platform's secure foundation.

Stacked benefits

Two benefits: top-level security + scalability.

Scale without the struggle.

routable.com

Amplification

"Scale" indicates amplifying usage or capacity.

Pain point

Calls out the challenges that accompany business growth.

Peace of mind

Reassures users they can grow without difficulties.

Capital management for ambitious businesses.

joinarc.com

Identity

Declares itself as a solution for overseeing business capital.

Target callout

Specifies ambitious businesses.

Thinking big

Directly addresses those who aim high and dream big.

A new medium for presenting ideas. Powered by AI.

gamma.app

Automation

Positions their AI as central feature.

Identity

Declares itself as a presentation tool.

Innovation

Signals a fresh take on presentation software.

Work's changing fast. Are your people ready?

cornerstoneondemand.com

Pain point

Hints at the challenge of keeping up with workplace changes.

Question

Directly engages the reader with a question.

Perfectly synced, every time.

routable.com

Exactness

Promises flawless consistency.

High quality

Directly implies a commitment to the highest standard.

Integrations

Suggests integration through synchronization.

Backed by neuroscience.

endel.io

Expertise

Builds trust by highlighting a foundation in science.

Why Hears is the perfect choice.

hears.com

Better alternative

Positions the product as the superior option.

Answer the most complex data questions.

mode.com

Insights

Highlights advanced analytics features.

Automate business tasks, and save hundreds of hours.

retool.com

Automation

Highlights task automation with a clear benefit.

Cause and effect

Links automation (cause) to time savings (effect).

Time-saving

Includes a direct time-saving claim.

Ready to take Statamic for a spin?

statamic.com

Idiom

Uses "take for a spin" as a familiar phrase for trying something new.

Question

Engages the reader by prompting them to consider using the product.

All your global employment needs in one place.

oysterhr.com

Completeness

Promises covering all global HR operations.

Destination

Positions itself as the one-stop destination for global employment.

Reach

Directly implies hiring or operating anywhere in the world.

Manage projects end-to-end.

linear.app

Completeness

Covers the entire project lifecycle.

Supporting your end-to-end design workflows.

figma.com

Completeness

Implies full coverage of design requirements.

Every draft, argument and review matters.

leya.law

Tricolon

Creates rhythm by giving similar weight to each critical component.

World-class security features for unmatched protection.

framer.com

Better alternative

"Unmatched" protection asserts it's safer than any competing solution.

High quality

"World-class" and "unmatched" are superlatives indicating top-tier quality.

Security

Is used to convey the platform's focus on security.

Build stronger customer relationships and drive repeat business.

squareup.com

Creation

Emphasizes actively building relationships.

Loyalty

"Repeat business" indicates loyal purchasing.

Revenue

Repeat business implies ongoing revenue generation.

Solutions that scale with your business.

retool.com

Flexibility

Suggests it can adapt to changing size, needs, and complexity.

Happier adapts with life's ebbs and flows.

meditatehappier.com

Flexibility

Highlights the product's flexibility through a metaphor.

Metaphor

Compares life changes to ocean tides.

Pain point

Uses a metaphor to illustrate life's ups and downs.

Turbocharge your tech stack.

fullstory.com

Amplification

"Turbocharge" suggests boosting performance and efficiency.

Integrations

Refers to enhancing a tech stack with integrations

Eliminate manual invoice entry.

routable.com

Automation

Implies automation replaces manual invoice entry.

Pain point

Mentions the hassle of manually entering invoice data.

Time-saving

Removing a manual process frees up time.

Turn paperwork into your patient advantage.

tennr.com

Competitive edge

Uses "advantage", signifying a clear edge.

Transformation

Signals converting one thing into another.

Design and build production-ready graphics.

rive.app

Creation

Emphasizes creating graphics from scratch.

High quality

"Production-ready" implies professional-grade quality.

Built for recruiting heroes. Just like you.

modernloop.com

Metaphor

Frames recruiting as a heroic mission.

Target callout

Addresses people in recruiting.

Your security is our top priority.

glideapps.com

Rhyme

"Security" and "priority" both end in "-ity", creating a near rhyme (homoioteleuton).

Security

Is used to introduce the platform's security measures.

The security level your websites deserve.

kinsta.com

Deservingness

Implies you deserve their top-level security measures.

Normative claim

States what websites should have—high-level security.

Security

Introduces assurances of security measures.

Power decisions with data.

screenloop.com

Insights

Highlights decision-making enabled by data.

Speed up decisions with real-time data.

mixpanel.com

Amplification

"Speed up" emphasizes maximizing speed and efficiency.

Fast results

"Speed up" and "real-time" together stress immediate outcomes.

Insights

"Real-time data" highlights analytics and live insights.

Understand what's working, and why.

ortto.com

Insights

Emphasizes gaining clarity on performance and effectiveness.

Monetize at scale.

mixpanel.com

Amplification

Emphasizes maximizing revenue generation.

Revenue

Focuses on generating revenue.

The work assistant your team deserves.

coda.io

Automation

Refers to AI automating tasks.

Deservingness

Implies entitlement with "your team deserves".

Metaphor

Personifies AI as a "work assistant".

Normative claim

Prescribes that teams should have a better work assistant.

Greater peace of mind.

mixpanel.com

Peace of mind

Literally says "peace of mind" in the headline.

Security

Is used to introduce privacy and security features.

Like a choreographer for your marketing data.

funnel.io

Metaphor

Compares organizing data to choreographing a performance.

See the bigger (better) picture.

betterment.com

Insights

Refers to financial dashboards.

Wordplay

Uses parenthesis for dual interpretation, contrast, and twist.

Get the full picture on performance.

grin.co

Insights

Promotes comprehensive analytics capabilites.

Metaphor

Compares complete understanding to seeing a fully developed picture.

Amplify your customer data with AI.

mparticle.com

Amplification

Uses "amplify" outright—boosting data's impact via AI.

Automation

Highlights their AI for improving analysis.

Insights

Focuses on deriving insights from customer data.

Why companies around the world prefer Deel for expanding their team globally.

deel.com

Social proof

Introduces a section of customer testimonials.

Target callout

Specifies companies around the world.

Data in, insights out. AI does the work.

dovetail.com

Automation

Highlights automation features powered by AI.

Insights

Focuses on AI-generated insights.

Simplicity

The phrase "AI does the work" reassures users of simplicity.

Transformation

Turns data into insights.

Accelerate work and get more done with Miro AI.

miro.com

Automation

Highlights AI for increasing productivity.

Fast results

"Accelerate" indicates faster pace.

Simplify design handoff.

figma.com

Collaboration

"Handoff" involves multiple parties, which is collaboration.

Simplicity

Positions simplification as the key benefit.

Line of sight into your spending.

useorigin.com

Insights

Highlights data use for clear visibility into finances.

Metaphor

Compares gaining insight to having an unobstructed view of something.

A discovery engine for creatives.

cosmos.so

Identity

Declares itself as a resource for finding inspiration.

Target callout

Provides a solution tailored to creatives.

All under lock and key.

wise.com

Idiom

Is a well-known idiom for keeping items securely protected.

Security

Emphasizes the platform's commitment to data safety.

Lend your stocks. Earn passive income.

usecache.com

Bicolon

Uses two parallel phrases for rhythmic emphasis.

Cause and effect

Shows how lending stocks (cause) results in earning passive income (effect).

Revenue

Explicitly refers to earning money through passive income.

Join happy customers.

pirsch.io

Social proof

Serves as a headline to introduce a list of testimonials.

Keep your team aligned.

openphone.com

Collaboration

Highlights the product's collaboration features.

What makes WHOOP different makes it better.

whoop.com

Better alternative

Straightforwardly says it's "better" than others.

Bicolon

Uses two parallel clauses that mirror each other.

Innovation

Suggests innovation through uniqueness and differentiation.

Repetition

Uses "makes" twice to create rhythm.

Where'd the fees go?

betterment.com

Cost-saving

Highlights the elimination of ATM fees.

Question

Uses a rhetorical question to provoke curiosity.

Starting with Retool is simple, fast, and free.

retool.com

Fast results

Frames speed as a core feature.

Simplicity

Explicitly names simplicity as a key feature.

Stacked benefits

States three benefits.

Tricolon

Creates rhythm by listing three key qualities.

Productivity plus science.

endel.io

Expertise

Highlights a foundation in scientific research.

Total creative control.

podcastle.ai

Flexibility

Emphasizes adaptability in creative editing.

Boost your productivity with reusable templates.

butter.us

Amplification

"Boost" explicitly means amplify the impact on your productivity.

Templates

Explicitly mentions reusable templates.

Time-saving

Highlights it reduces the need to create materials from scratch.

Get flexible email alerts for the peace-of-mind you need.

nilus.com

Cause and effect

"Email alerts" (cause) lead to "peace of mind" (effect).

Flexibility

Explicitly states "flexible".

Peace of mind

Explicitly states "peace-of-mind".

Create a winning recruiting culture at enterprise scale.

modernloop.com

Capability

Suggests support for large-scale recruiting growth.

Creation

Focuses on creating a recruiting culture.

We set the standard for the industry.

betterhelporg.com

Better alternative

Claims to set the benchmark others should follow, positioning it as the top choice.

First-person

"We" is a first-person plural pronoun.

High quality

Implies others measure themselves by this high standard.

Security

Is used to describe their high privacy and security standards.

Kickstart ideas with hundreds of free templates.

figma.com

Metaphor

Compares starting ideas to kickstarting an engine.

Templates

Emphasizes that a vast number of free templates are available.

Access proven templates and examples.

whimsical.com

Expertise

Implies expertise with "proven" examples.

Templates

Explicitly mentions "templates" as a core feature.

Craft jaw dropping announcements

nectarhr.com

Creation

Emphasizes the act of creating announcements.

Visual appeal

Suggests announcements that are visually striking.

Everything your team needs to stay in sync.

stackerhq.com

Collaboration

Emphasizes team alignment with "stay in sync."

Completeness

Promises an all-encompassing solution.

Are your customers asking for Single Sign-On (SSO)?

frontegg.com

Question

Frames the headline as a question to engage the reader.